To visually reflect Bombay Shirt Company’s blend of heritage craftsmanship and modern tailoring, we chose The Royal Opera House, Mumbai, as the backdrop for this campaign. The Royal Opera House is a permanent fixture in the cultural fabric of Mumbai, and is the last remaining opera theater in India today. The venue’s timeless grandeur provided the perfect setting to showcase the elegance and refinement of our custom-made shirts in a culturally resonant, cinematic atmosphere.
Creative direction across the board - from moodboards to final rollout. Led shoot planning, directed photo/video teams, and oversaw campaign delivery across Instagram, Meta & YouTube ads, web, newsletters, and a printed lookbook. A visual story of modern tailoring set against Mumbai’s most iconic stage.
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